A first reward within days
A welcome bonus reaches the first rung, and most rewards sit on the low rungs. In Bond's 2026 Canadian study, 60% said they prefer small or medium rewards.[1]
How it works, and why you can trust it
SwomiBuzz will run on a few plain rules. This page sets them out, says who runs SwomiBuzz and what Swomi does, and shows which laws each rule answers to.
How it works
Points come from activity and contributions, never from a purchase. Members pay nothing for them, and the rewards are funded by Swomi.
Take part
Write an honest review, answer a survey, invite a friend, share a how-to, help another member.
Collect points
Each contribution adds points to one balance, the same balance with every vendor.
Pick a reward
Every reward shows its price in points ("this reward = 500 points"), so there is no sum to do.
Claim in one tap
The code arrives at once and your new balance shows right away.
The five rules
Each rule answers something that makes people give up on rewards programmes.
One published price ladder
Every reward is priced in the same points, on a few round rungs ("this reward = 500 points"). The ladder changes only with 60 to 90 days' notice and in proportion, and points already held are never cut, as Québec's loyalty rules require.[2]
No time-based expiry
Points don't expire on a date or with the passing of time. The only lapse is after at least a year with no activity at all, with notice 30 to 60 days ahead.[2] In Antavo's 2026 report, 41.1% of people named rewards expiring before they could use them among the things that disappoint them.[3]
One-tap claim
Claim gives you the code at once. Your balance and your progress to the next reward are always in view, and nothing about your account is hidden until the till. Members rated the importance of ease in receiving and claiming rewards at 73% in Bond's 2026 study.[1]
No cash value, ever
Points can't be exchanged for money, sold or turned into income, and SwomiBuzz will never describe them as earnings. Canadian law judges a claim by the general impression it gives as well as its literal meaning,[4] so the wording stays plain everywhere, not only in the terms.
Words we use, and words we don't
Plain words make the rules hold. This is the list SwomiBuzz will write to.
We say
- Collect, unlock, claim, redeem.
- "This reward = 500 points."
- "Points have no cash value."
- "Points for any honest review."
- "I claimed this with points."
- "New rewards every day at a fixed time."
We never say
- Never anything that suggests points are money, or a way to make money.
- Never a balance shown as money.
- Never "points for five-star reviews".
- Never "free" when there is a catch.
- Never "only today!" when it isn't.
- Never a label that hides who gave what to whom.
Who runs SwomiBuzz
SwomiBuzz is a separate company from Swomi. Swomi's Terms of Service (version 1.9, §12.12.6) say so in these words:
SwomiBuzz is a separate platform run by a separate company, under its own terms, privacy policy and trust center, where vendors list physical products and services and members use SwomiBuzz Points. Swomi operates it for that company under a services agreement (§18.10). Nothing in it changes this §12.12: Swomi lists, sells and handles no physical good.
In plain words:
- SwomiBuzz will have its own terms, its own privacy policy and its own trust center. Its company details will be published with them.
- Swomi Group Inc., federally incorporated in Canada, operates the platform for SwomiBuzz under a services agreement.
- The same Terms (§18.10) record that Swomi receives an operating fee from SwomiBuzz for that work, and that this interest is disclosed wherever Swomi presents SwomiBuzz. This site is presented by Swomi, so it is disclosed here and at the foot of every page.
- Vendors list the products and services. Swomi itself lists, sells and handles no physical good.
The points in a Swomi account are a different thing. Swomi's Terms (§4B.1) say:
SwomiBuzz Points are not Bonuses: they are issued by a separate company under its own terms (§12.12.6), and no Bonus is spendable on SwomiBuzz (§4B.2).
What passes from Swomi, and when
If you join SwomiBuzz from a Swomi account, Swomi's Privacy Policy (version 1.9, §10) says what Swomi passes to SwomiBuzz, an independent controller under its own privacy policy:
where a Member chooses to join SwomiBuzz, and only then, the Member’s name, email address and province or state, with the Member’s agreement at that moment
Swomi operates SwomiBuzz under a services agreement and processes SwomiBuzz’s data as its service provider, apart from Swomi’s own. Its establishment and transfer mechanism are recorded in the Trust Center transfer register (Trust Center #17), and nothing passes before that entry is published
Questions about SwomiBuzz before it opens: support@swomi.com.
The change log
Every change to the ladder, to the rules or to these pages will be listed here with its date and the notice given, so nothing changes quietly.
| Date | What changed | Notice given |
|---|---|---|
| 5 November 2026 | This concept preview published, version 1.0.0. | None needed: SwomiBuzz is not open and no points exist yet. |
The laws behind the rules
Each rule above answers to a law or a regulator's guidance somewhere SwomiBuzz members live. Where the laws differ, SwomiBuzz takes the stricter one and applies it to every member. This is a plain summary, not legal advice.
| Law or guidance | What it asks | What SwomiBuzz will do |
|---|---|---|
| Canada's anti-spam law (CASL) | Express consent through an opt-in, given by a positive action; senders identify themselves; an unsubscribe is acted on within 10 business days.[5] | Express opt-in for every email, the sender named in each one, one-click unsubscribe. |
| US CAN-SPAM Act | Opt-outs honoured within 10 business days, a valid postal address, no deceptive subject lines.[6] | The same, in every email, for every member. |
| EU ePrivacy Directive, Articles 5(3) and 13 | Prior consent for marketing email, and consent before information is stored on or read from a person's device.[7] | Express opt-in everywhere; nothing beyond what the service needs is stored on a device without consent. |
| EU right to object (GDPR) | If a person objects to direct marketing, the company must stop using their data for it, without charging a fee.[8] | One-click unsubscribe, a 30-day pause and a one-tap personalisation switch, none of which asks for a reason. |
| EU Digital Services Act | Platforms present the main parameters of their recommendations in an easily comprehensible way, and do not show advertising based on profiling to people they know to be minors.[9] | A "why am I seeing this" line on every suggestion, this page, and nothing for anyone under 18. |
| Québec's Law 25 | The highest level of privacy by default; in the regulator's view, technologies that identify, track or profile people should be off by default.[10] | In Québec, personalisation starts off and the member turns it on. |
| Canada's privacy commissioner on tailored advertising | Clear notice, an opt-out that takes effect immediately and lasts, non-sensitive information only, never a condition of service, and no tracking of children.[11] | The switch works at once; no sensitive traits; SwomiBuzz works fully with personalisation off; 18 and over only. |
| California's privacy law (CPPA) | People may ask businesses to stop selling or sharing their data for cross-context behavioural advertising; businesses honour opt-out signals such as Global Privacy Control, within 15 business days at most.[12] | No tracking across other sites for suggestions, and a Global Privacy Control signal honoured as a no. |
| Québec's loyalty programme rules (from 1 August 2019) and Ontario's (from 1 January 2018) | In Québec, no expiry on a set date or by the lapse of time; inactivity only after at least a year, with 30 to 60 days' notice; changes notified 60 to 90 days ahead; accumulated points not devalued; no disproportionate rise in points needed. Ontario's rules have been in force since 1 January 2018.[2] | The ladder and expiry rules on this page, for every member, wherever they live. |
| US FTC rule on consumer reviews (in effect 21 October 2024) | No incentives conditioned on a review expressing a particular sentiment.[13] | The same points for any honest review, whatever it says. |
| Competition Bureau Canada on endorsements | Free products, discounts and other benefits are a material connection, disclosed in each post, without vague labels.[14] | A plain "I claimed this with points" line, added for the member, on every post about a reward. |
| Canada's Competition Act, section 52 | No representation that is false or misleading in a material respect, judged by its general impression as well as its literal meaning.[4] | "No cash value" said plainly, everywhere, and no wording that suggests otherwise. |
| EU Unfair Commercial Practices Directive, Annex I | Calling something free when the consumer pays more than unavoidable costs, and falsely saying it is available only for a very limited time, are unfair in all circumstances.[15] | No "free" with a catch, quantities left only when real, and no countdowns that start again. |
Privacy on this site
This concept site sets no cookies, runs no analytics, loads nothing from other sites and has no forms. The "Tell me when it opens" links lead to Swomi's sign-up page on swomi.com, where Swomi's own notices apply.
From the SwomiBUZZ magazine
SwomiBUZZ was Swomi's content magazine from May 2018 to May 2020; its articles are kept in the swomi.com archive.[16] The idea it wrote about, that what you write and share has value, runs on through ContentSignals: signals, the graph, valuation, points.[17]
Questions
Is SwomiBuzz open?
Not yet. This site shows how it will work, and every reward and balance on it is an example. Nothing is offered here and no points exist yet.
Can I buy points?
No. Points come only from taking part: reviews, referrals, surveys, content, answers and hosting.
What else can points be used for?
Nothing but rewards. Points have no cash value and can never be exchanged for money.
Who pays for the rewards?
Not members: members pay nothing for points, and the rewards are funded by Swomi.
Do points expire?
Not with time. The only lapse is after at least a year with no activity at all, and you are told 30 to 60 days before.
Can I give my points to someone?
Points stay in your own account. You can give some to a cause through a charity reward.
Are these the same as the points in my Swomi account?
No. The points in a Swomi account are Swomi Bonuses, and no Bonus can be spent on SwomiBuzz.
Can under-18s join?
No. SwomiBuzz will be for members aged 18 and over.
Want to know when SwomiBuzz opens?
The button leads to Swomi's sign-up page on swomi.com. This site itself collects nothing.
References
Numbered in the order they are first cited on this page; each entry links back to the places that cite it. Sources on other sites were opened on 5 November 2026; sites that go live together with this one are marked.
- ↑ a b Canadians are Rethinking Loyalty as Everyday Rewards Take Priority. BNN Bloomberg (press release, Bond Brand Loyalty 2026 Loyalty Report), 19 May 2026.
- ↑ a b c Québec to introduce new loyalty program rules on Aug. 1. Gowling WLG, 31 July 2019. Also notes Ontario's rules in force since 1 January 2018. A law firm's summary; the current texts are for counsel to confirm.
- ↑ Loyalty Program Trends: Global Customer Loyalty Report 2026. Antavo, 12 March 2026.
- ↑ a b Competition Act (R.S.C., 1985, c. C-34), section 52. Justice Laws Website, current to 19 October 2026.
- ↑ Frequently Asked Questions about Canada's Anti-Spam Legislation. Canadian Radio-television and Telecommunications Commission (CRTC).
- ↑ CAN-SPAM Act: A Compliance Guide for Business. US Federal Trade Commission, August 2023.
- ↑ Directive 2002/58/EC on privacy and electronic communications (consolidated text), Articles 5(3) and 13. EUR-Lex.
- ↑ Data protection: information for individuals, the right to object. European Commission.
- ↑ Regulation (EU) 2022/2065 (Digital Services Act), recitals 70 and 71. EUR-Lex, 19 October 2022.
- ↑ Navigating Quebec Law 25: A Guide for Marketers. Canadian Marketing Association, 30 July 2024.
- ↑ Guidelines on privacy and online behavioural advertising. Office of the Privacy Commissioner of Canada, 17 December 2015, modified 11 August 2025.
- ↑ Frequently Asked Questions (FAQs). California Privacy Protection Agency.
- ↑ FTC Issues Final Rule on Consumer Reviews and Testimonials. Morgan, Lewis & Bockius LLP, 26 August 2024.
- ↑ The Deceptive Marketing Practices Digest, Volume 4. Competition Bureau Canada, modified 9 September 2026.
- ↑ Directive 2005/29/EC on unfair commercial practices (consolidated text), Annex I points 7 and 20. EUR-Lex.
- ↑ Swomi: The platforms. maynardldokken.com. The record of Swomi's properties, including the SwomiBUZZ magazine and the separate SwomiBuzz company. Goes live with this site.
- ↑ Points: how value becomes rewards people can use. ContentSignals (contentsignals.co). Goes live with this site.