Social Value, Marketable Value, and Online Privacy
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You are generating value every time you go online. What is that value? And why doesn’t that value go into your pocket? The team here at Swomi ask ourselves the very same questions. Find out how we think these answers would be best answered to benefit everyday people. Plus see how you build social value online, have the potential to receive financial value from your content, and why online privacy is key to this all.
Social Value
What is it?
It’s a fact – everyone craves recognition. Social media platforms know this and digitized recognition in the form of likes, shares, and comments. For the first time, reputation has been given a concrete form.
How Do I Benefit?
For yourself, creating and sharing content builds your social currency. For your brand or online business, leveraging social media likes, shares, and comments builds your online reputation. The only thing worse than being talked about is not being talked about.
The Future
In the very near future with Swomi, your social currency will have a real world value and your online reputation reflects your real world reputation and vice-versa.
Marketable Value
What is it?
It’s no secret, people intentionally use social media to leverage their social currency to generate financial value. Bloggers, Vloggers, and Influencers are modern day superstars, taste-makers, and trendsetters.
How Do I Benefit?
Collaborate with these online social leaders to generate positive, credible word of mouth for your business. The trusted recommendation translates into an increased bottom line and conversions.
The Future
This exchange of trust, social currency, and recommendations is the online social ecosystem. Little do people know, the only social ecosystem was created to benefit large online corporations. Swomi aims to turn this one-way relationship on its head. With Swomi, everyday people are the masters of their content and fully receive all the benefits of their content.
Online Privacy
What Is It?
There actually is no such thing as true online privacy today. At most, you can set your social media settings. But these are like putting a band-aid on a broken bone. These surface social settings do not protect you from the very social platform you are on. Social platforms are like a content harvesting farm – they are designed to addict you to creating content so they may harvest your content and profit from your information.
How Do I Benefit?
Luckily, institutions are waking up and historical privacy data laws like GDPR from the European Union and data laws in California. The benefits are immense – decreased identity theft, encouraged freedom of speech and press, and personal digital empowerment.
Consumers greatly trust brands who openly align with online privacy. Fly your flag high on your website and your audience will better trust making purchases from your brand or eCommerce store.
The Future
Online privacy gives internet users the true benefits of their digital social and financial value. Development of zero-knowledge proof technology shows true online privacy is a definite possibility. Online Privacy is one of the keys to empowering everyday people
Word Up:
Swomi has one mission – provide the technology that will empower everyday people to earn the value of their online content. In our eyes, social value, financial value, and online privacy are interlinked. To learn more about what living a life of #EmpoweredContent looks like, visit Swomi.com and considering your friends you want to see empowered online!
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