Now, you wouldn’t be utilizing your content if you were just posting the same type of content all the time. To spice things up, here are different types of visual content you can use:
1. Blog Articles
The bread and butter of many blogs, articles provide a resource to your audience, an opportunity to reinforce your brand, and a channel for promoting your products and services.
2. Infographs
Infographs are a fun way to present otherwise dry information like statistics, data, and resesarch.
3. Memes
Memes are online jokes that can come in any size and shape from images to gifs. Memes are more lowbrow, so if you’re going for a high-end feel, you can skip memes.
4. Images & Videos
People are more likely to finish articles that are broken up with images. It’s best to stick with original images. You can customize images using the simple drag-and-drop photo editor, Canva. Landing pages with videos increase conversions by 86%.
5. Presentations
If your information is too long and complex, a presentation on SlideShare can keep your audience engaged.
6. Screenshots
Your potential customers will appreciate screenshots that give them a sneak peak into the inner workings of your product or service.