Don’t work a job, live a lifestyle.
Just who are these mysterious people you always see online who live their lives traveling to exotic places, are always eating impeccably picture-perfect food, and are well-dressed wherever they go? Lifestyle bloggers, that’s who. But little did you know, everyone, including you, is a Content Creator. If you are like most people who use popular social platforms, then you already have a lifestyle blog and just don’t know it! Let’s explore how you can start the process of leaving your desk job to globetrotting with the online content you already create.
What Is A Blog?
Blogs are collections of your personal content. For example, tumblr is a popular blog platform that many people use. Social networks such as Facebook or Twitter also count as blogging. More specifically, they are MicroBlogs because you share snippets of content on social platforms instead of traditional diary-like blog posts. MicroBlogging is the norm for sharing content today which is why you see 140-character tweets, single image posts, and short status updates. So, good news – you are a Content Creator and did not even know it!
What Is A Lifestyle Blog?
A select dedicated of us have decided to take normal internet activity a step further by consciously curating and monetizing their content based on their personal interests. Who are they? Lifestyle bloggers.
A lifestyle blogger is, by definition, a curator of personal interests and daily activities.
Therefore nobody need define your lifestyle blog, other than you. Your site will be unique, find its readership, and develop its following, based on you sharing your personal curation of interests and activities.
Sound a little familiar? Yes, you guessed it. You are also a lifestyle blogger! Why? Because everyone curates their content, even if you are just posting to social media. There’s a reason why your feed tends to be full of your friend’s tropical vacations, fun gatherings of friends, and delicious food pics. No one has a perfect lifestyle, but people do sure love to share the positive highlights of their life.
What Is Your Lifestyle?
Now that you know you are halfway there, what kind of lifestyle do you want your blog to portray? Maybe you can identify a persona you are already portraying online. Sometimes it can be a lot harder to know yourself, so here are a few tips to help you get started.
1. Write Down 3 to 5 Lifestyle Topics that interest you.
For example, you may be interested in hip hop music, break-dancing, and classic cars.
2. Brainstorm three to five words that will describe how you want people to perceive your blog.
Some examples of words to draw inspiration from are inspirational, minimal, happy, authentic, cutting-edge, alternative, funny, serious, high-end, easygoing.
3. Look to some of your favorite blogs for inspiration.
Studying your favorite blogs will give you an insight into who you wish to be. Do you see a connecting thread that ties all these blogs together?
Word Up: Content Monetization
Phew. It’s been a journey. Just no more than ten minutes ago, you had no idea you were a lean, mean, lifestyle blogging machine. So just how do you monetize your content? The most important step is connecting with the right community and audience that will vibe with your brand. We believe everyone’s content has value. Sign Up for a Swomi Flyer to begin making the relationships that will matter online.