What Does Activism In An Online World Have To Do With Me?

The future is in your hands thanks to your online content.

What is activism in the digital world? When the people, not companies, are the loudest voices, how will the way we share our voices, opinions, and communities online change? And can brands, historically known for wanting to be neutral, play it safe in an increasingly concerned world? By observing the role of social influencers, the untapped power of everyday people, and how brands have adapted, we can begin to see how the pieces of the puzzle fit.

 

What Is The Role Of Social Influencers?

 

Image: browngirlmagazine.com

Social Influencers, the online Content Creators who gain loyal followers and motivate them into action, rally up digital communities. Usually these communities are for lighthearted fun, like fashion tips, life hacks, and travel recommendations. A Digital Influencer’s call to action for their audience is usually to check out their sponsor or buy their product recommendation. Should a Social Influencer support a social cause, they already have the social support of their community. Additionally, an Influencer knows their audience well enough to know what messages will resonate within that community.

 

The Game Changers

Image: thedailychrenk.com

Who are the game changers in the online social ecosystem? You are. Yes, you are an online game-changer. Know it or not, you are an Influencer in your own right. That’s because everyone is a Micro-Influencer. People have influence through their Word of Mouth. Word of Mouth is the trust and credibility behind your voice.

 

So when you recommend something to a friend or family member, you have more credibility over, let’s say, an advertisement or a stranger. And how many of your friends and family are you connected with through just through digital social platforms? 100? 500? 1,000? Nowadays the hyperconnected nature of the digital era allows your voice to reach your entire network all at the same time. That’s the influential power you have available to you. Right now.

 

What Can Brands Learn?

Image: crenshawcomm.com

Brands can learn to take a solid stance on current issues that align with their company’s core values. CEO activism has increased over the years. Increasingly, businesses have been holding themselves to a higher standard. Companies no longer just want to do financially well. They also {ijseo_redirect id=253}. This may be because authenticity has become more demanded from everyday people. For example, the number one reason Millennials leave their job is due to a lack of meaning.

 

{ijseo_redirect id=117} The Content Lifestyle

Swomi was created to give the people a platform to truly become empowered with their online Content. Swomi Flyers automatically connect you with a curated audience that will resonate with your brand or your movement. Try yours today and see what it is like to build your community.

What Does Activism In An Online World Have To Do With Me?

The future is in your hands thanks to your online content.

What is activism in the digital world? When the people, not companies, are the loudest voices, how will the way we share our voices, opinions, and communities online change? And can brands, historically known for wanting to be neutral, play it safe in an increasingly concerned world? By observing the role of social influencers, the untapped power of everyday people, and how brands have adapted, we can begin to see how the pieces of the puzzle fit.

 

What Is The Role Of Social Influencers?

 

Image: browngirlmagazine.com

Social Influencers, the online Content Creators who gain loyal followers and motivate them into action, rally up digital communities. Usually these communities are for lighthearted fun, like fashion tips, life hacks, and travel recommendations. A Digital Influencer’s call to action for their audience is usually to check out their sponsor or buy their product recommendation. Should a Social Influencer support a social cause, they already have the social support of their community. Additionally, an Influencer knows their audience well enough to know what messages will resonate within that community.

 

The Game Changers

Image: thedailychrenk.com

Who are the game changers in the online social ecosystem? You are. Yes, you are an online game-changer. Know it or not, you are an Influencer in your own right. That’s because everyone is a Micro-Influencer. People have influence through their Word of Mouth. Word of Mouth is the trust and credibility behind your voice.

 

So when you recommend something to a friend or family member, you have more credibility over, let’s say, an advertisement or a stranger. And how many of your friends and family are you connected with through just through digital social platforms? 100? 500? 1,000? Nowadays the hyperconnected nature of the digital era allows your voice to reach your entire network all at the same time. That’s the influential power you have available to you. Right now.

 

What Can Brands Learn?

Image: crenshawcomm.com

Brands can learn to take a solid stance on current issues that align with their company’s core values. CEO activism has increased over the years. Increasingly, businesses have been holding themselves to a higher standard. Companies no longer just want to do financially well. They also {ijseo_redirect id=253}. This may be because authenticity has become more demanded from everyday people. For example, the number one reason Millennials leave their job is due to a lack of meaning.

 

{ijseo_redirect id=117} The Content Lifestyle

Swomi was created to give the people a platform to truly become empowered with their online Content. Swomi Flyers automatically connect you with a curated audience that will resonate with your brand or your movement. Try yours today and see what it is like to build your community.


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