The 3 Stages...

Flashback to when YOLO was at its peak. The phrase infiltrated the hearts and minds of youth culture. Online content was covered in YOLO quotes, hashtags, and memes. People who never heard of YOLO before were now using it their everyday vocabulary. Why did it become so popular? Strangely enough, the phrase’s devil-may-care attitude captured two duel aspects of youth spirit – inspiring bravery and courage or excusing an idiotic, embarrassing decision.


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