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Why Should I...

With over 60 hours of video uploaded to Youtube every minute, the internet is too big to look over every single thing posted to figure out what content you want to interact with. Personalization saves time by showing you suggestions on what content you have viewed in the past, top trending content, or most recently posted content. Studies have shown that too many choices just freezes people into inaction. It is also why Word Of Mouth is so important in the digital world too – people tend to like what other people already like.

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