Everyone to some degree intuitively understands the importance of their reputation. The difference with Entrepreneurs is they are actively creating, curating, and managing their online reputation. An online reputation relies solely on your content. Your content is a stand-in for your voice and physical presence in the digital world. Provide relevant, insightful content on a regular basis and you will become known as a leader in you industry. Additionally, others will join in on the conversation, share your content, and engage.
Entrepreneurs adapt with the times and leverage everything they can – including the internet. An employee mindset, on the other hand, refuses change even when that change can be workplace automation that will make life and work much easier.