Don’t Just Send Emails, LEVERAGE For More Email Subscribers

Tips to leverage your current email marketing practices.

This article is letter (L) of our “Email Marketing" series where we write an article for each letter of the phrase. “Email Marketing" covers all the in's and out's of email marketing success. Find links to more articles in the series below.

 

Are you sending relevant, value-adding content to your email subscribers? If you are, then perfect! Pass Go and collect $200. Now your goal is to leverage what you are already doing to get more email subscribers.

 

Use Multiple Opt-In Forms

 

Something so simple as providing more than one email newsletter opt-in form on your website can easily grow your email list. Create proud opt-in forms with presence, not wallflowers shrinking at the footer of your page.

 

Leverage High Quality Content

 

Your content rocks and you know it, your visitors know it, and the search engine’s rankings know it. Leverage gated content and simply ask your subscribers to pay to read/watch/listen to certain pieces of content you release.

 

Offer Customized Content Upgrades

 

Content Upgrades are lead magnet freebies customized for a specific blog post. For example, a video about minimizing stress may offer a freebie “Guided Meditation To Reduce Stress” audio download. The customized content directly relates to the visitor’s specific interest at that very moment in time. That equals more emails in exchange for a Content Upgrade!

 

Word Up:

The best thing about leveraging is you don’t need to do anything drastically different. You’re just doing what you already are doing… but better, easier, and smarter.

 

This article is letter (L) of our “Email Marketing" series where we write an article for each letter of the phrase. “Email Marketing" covers all the in's and out's of email marketing success. Find links to more articles in the series below.

(E)mail Marketing Overview

(M) 3 Simple Tips To Get People Opening Your E(m)ail Campaigns

(A) 3 Happy Reasons To (A)utomate Your Email Marketing Today

(I)nsights Into Influencer Marketing

(L) Don’t Just Send Emails, (L)EVERAGE For More Email Subscribers

 

(M)arketing As An Influencer – How It Works And What To Do

(A) Are You Making One Of These 7 (A)ffiliate Marketing Mistakes?

(R)eferral Vs. Influencer Vs. Affiliate Marketing

(K) 7 Simple (But (K)nowledgeable) Solutions For Email Marketing

(E)xperts Give You Their Email Marketing Success Tips

(T)rends For The Future Of Email Marketing

(I)mprove Your Email Campaigns And Connect With Your Readers

(N) Master The Skills Of (N)iche Email Marketing And Succeed!

(G)oal-Setting For Your Email Marketing

Don’t Just Send Emails, LEVERAGE For More Email Subscribers

Tips to leverage your current email marketing practices.

This article is letter (L) of our “Email Marketing" series where we write an article for each letter of the phrase. “Email Marketing" covers all the in's and out's of email marketing success. Find links to more articles in the series below.

 

Are you sending relevant, value-adding content to your email subscribers? If you are, then perfect! Pass Go and collect $200. Now your goal is to leverage what you are already doing to get more email subscribers.

 

Use Multiple Opt-In Forms

 

Something so simple as providing more than one email newsletter opt-in form on your website can easily grow your email list. Create proud opt-in forms with presence, not wallflowers shrinking at the footer of your page.

 

Leverage High Quality Content

 

Your content rocks and you know it, your visitors know it, and the search engine’s rankings know it. Leverage gated content and simply ask your subscribers to pay to read/watch/listen to certain pieces of content you release.

 

Offer Customized Content Upgrades

 

Content Upgrades are lead magnet freebies customized for a specific blog post. For example, a video about minimizing stress may offer a freebie “Guided Meditation To Reduce Stress” audio download. The customized content directly relates to the visitor’s specific interest at that very moment in time. That equals more emails in exchange for a Content Upgrade!

 

Word Up:

The best thing about leveraging is you don’t need to do anything drastically different. You’re just doing what you already are doing… but better, easier, and smarter.

 

This article is letter (L) of our “Email Marketing" series where we write an article for each letter of the phrase. “Email Marketing" covers all the in's and out's of email marketing success. Find links to more articles in the series below.

(E)mail Marketing Overview

(M) 3 Simple Tips To Get People Opening Your E(m)ail Campaigns

(A) 3 Happy Reasons To (A)utomate Your Email Marketing Today

(I)nsights Into Influencer Marketing

(L) Don’t Just Send Emails, (L)EVERAGE For More Email Subscribers

 

(M)arketing As An Influencer – How It Works And What To Do

(A) Are You Making One Of These 7 (A)ffiliate Marketing Mistakes?

(R)eferral Vs. Influencer Vs. Affiliate Marketing

(K) 7 Simple (But (K)nowledgeable) Solutions For Email Marketing

(E)xperts Give You Their Email Marketing Success Tips

(T)rends For The Future Of Email Marketing

(I)mprove Your Email Campaigns And Connect With Your Readers

(N) Master The Skills Of (N)iche Email Marketing And Succeed!

(G)oal-Setting For Your Email Marketing


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