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How To Enhance...

So what do you actually include IN your email? Here are four of the best tips that have worked for us:

1. Send the best subject line

Your email competes with literally hundreds of other emails. Make your subject line fun, intriguing, and relevant to your email subscribers and you will see more open rates.

 

2. Personalization is everything

How do you make your email relevant? Use your email programs merge tag function to automate personalization right into your emails.

 

3. Make Mobile-Friendly emails

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4. Leverage Transactional Emails

These types of emails are opened 4 to 8 times more than other email types. Take advantage of this high open-rate and include upsell and cross-sell CTAs.

 

 


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