How The Digital...

The modern day traveler weaves in and out between virtual reality and foreign destinations. Johnny, your average traveler living the average digital lifestyle, prioritizes experiences over things. So he turns on his smartphone, does a quick search for “cheapest flights to Italy.” Before he even steps foot in Rome, Johnny will have already gone on a virtual Google Maps tour of the landmarks he wants to visit, seen photos of the room he will be staying in, and instant messaged with a friend-of-a-friend who lives in Italy. Before the internet, this series of events would have been your entire travel story you told the family over Christmas dinner!

 

 


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